It was a primitive-looking object that was tough as nails, its powerful name inspired by another groundbreaking invention: the television. Fender guitars were designed to be louder, and exciting tones they produced are still engrained into our cultural DNA.And with its revolutionary electrified tone, it would change the way music was made—forever. Fender Musical Instruments Corporation is the world’s foremost manufacturer of guitars, basses, amplifiers and related equipment.
1995: New Dean facilities opened in Plant City, Florida. Series instruments feature Dean USA necks, Korean bodies, and assembly in the U. European Custom and European Premium Series are added; the European Custom Series takes over korina (V and Z) models from the U. Two new bass series emerged the Rhapsody and the Razor, and a new Jeff Berlin Signature Bass is available.2002: Dean celebrated their 25th Anniversary and celebrated with only one new electric model, the Stylist Phantom, and other models received new features.Suddenly, electric guitars were #1 on every kids Christmas list.Companies that had been manufacturing Accordions for 20 years, retooled for electric guitars.It is hard to imagine today, but in the early 1960’s having an electric guitar in your home was rare.In fact, it was likely that your parents were steering you in the direction of accordion lessons. The Beatles – and of course others – stopped all that.